…an accidental way I “socially proofed” my product….with laziness
29 Mar
I’m all frazzled from releasing a new product today….but instead of trying to pitch you (since NevBlog readers aren’t necessarily all the target market of “wantrepreneurs”), I’m gonna show you a “Happy Accident” that occurred.
The SumoBusinessBlueprintLIVE: CASE STUDY EDITION is what I’ve been working on….and it shows people how to first VALIDATE their business ideas before going all-out making it.
Well in one of the emails I sent out….I wanted to “validate” if people even wanted this damn thing.
So I included this little P.S. snippet…..literally JUST to see the reaction:

Keep in mind, when people reply to that email, it goes to my PERSONAL email. Not some automated form or anything.
The email went out, and suddenly, I had page-after-page-after-page-after-page of this in my gmail:
….my iPhone damn near blew up when I checked my email!
It’s funny how I was simply tired & lazy, and didn’t feel like making a quick Google Doc for people to express their interest…..so I just told them to send it to my personal email, but I got this email which I found HILARIOUS!

My laziness made me “clever” …..I’ll take it ;-)
-Neville
P.S. If you want to see all those sequenced emails that people really liked…..signup your email here and you’ll get them in 24-hour intervals:
http://www.appsumo.com/i-hate-wantrepreneurs/
http://www.appsumo.com/i-hate-wantrepreneurs/















Dude, I really think people are twice as motivated about fearing (losing something) instead of a benefit!
And you used that by saying if no one wants it we don’t release it! GREAT!
BTW: I did not buy the Live Edition today BUT the Blueprint cuz it’s a better way to start for ME. I already came up with a few cool ideas that I’ll test locally without spending anything!
I also gave you 5 tacos on AppSumo, really great kourse, Neville!
Ya know I love your stuff!
This works, I just did the exact same thing for my new webapp launch and started getting replies within few minutes. Thanks for being lazy :)
HI
I bought course about building a course and the video is really poor – I can hear you but I can barely see you
Do not want to return this – how can I fix it
thanks
Your material looks good, but your price is too high.