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Work done. Workout #5.
Filming done. Workout #3. 2,400 cal.
Work done. No workout. 2,300 cal.
Work not done. Workout #2.
Work done. No workout. 2,300 cal
All work done, workout #1, 2,400 cal
If you die on . You have left to live.
Total Years left:
Total Months left:
Total Days left:
Total Hours left:
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The date that’s automatically entered is when I would like to die (November 17th, 2067). That will be my 85th birthday, and if I’m not dead already by then, I’ll make it happen.
I can’t recklessly kill myself at 85 though, there will be a small set of rules around it:
The current coolest way I can think to do this (and adhere to all rules) is:
I was born Zoroastrian (a really small religion), and a neat thing about the ways Zoroastrians in India handle dead bodies is they leave the body out for vultures to eat.
The theory behind this is your body goes back into the Earth.
I always thought this was kind of a neat solution.
By skydiving into an active volcano I would:
-Go back into the Earth.
-Wouldn’t hurt anyone.
-Would also get to SKYDIVE INTO AN ACTIVE VOLCANO which let’s be honest…..sounds awesome!
This idea has been with me for a really really long time. The way death is handled and discussed is currently pretty lame.
Think about it:
Every single person that has ever lived in the history of Earth…..has so far died. Therefore I think this “dying” concept is something that warrants some conversation, and maybe even a more humane way of doing it.
There’s many reasons I am a proponent of legalized euthanasia:
1.) You can’t control when you’re born, but you can control when you die. This can make a lot of people’s final years much more enjoyable and comfortable.
2.) By controlling the date of your death you can correctly forecast how much money you will need to live out your life. If you don’t know the date, you could live for 1 year or 30 years more. Those two different options require vastly different sums of money and planning.
3.) I equate the mental construct of “knowing my expiration date” to cramming for a test:
If you have a geography test in 6 months, you will probably not care too much at this moment and goof off. However if you have a geography test in three hours, you will probably buckle down and study like crazy!
For me personally, knowing the expiration date helps me do more things while I’m alive.
Some background about where this idea came from:
1.) I read a lot of books in middle school and high school that discussed this subject, and it made perfect sense that people should plan for their death. It almost sounds silly NOT to.
2.) On trips to India I’d see people being kept alive that in all honesty should just be put down. If someone’s life is full of misery and pain with no end in sight (in fact it’ll probably just get worse), why not put them down comfortably and in a humane way? We put down our beloved dogs like that because we want them to be comfortable, why not us?
3.) In high school I volunteered in an Alzheimers ward. It truly showed me how humans are mechanical machines that like all other machines tend to break down, require more and more maintenance, and at some point, need to be decommissioned.
Believe it or not I was heartless enough NOT to be affected by the patients with Alzheimers. I could handle that. What I DID feel was when the families of those patients would come to visit the Alzheimers ward, and the patient wouldn’t even recognize their own daughter or son or grandkids. Watching those people break down in tears from their loved ones not even recognizing them….I get slightly teary just thinking about it.
Common retorts to this argument:
“What if medicine advances and at 85 years old it’s like you’re 20?”
In that case I would modify the decision based on those new life circumstances. The equation I’d use is simple:
If life is sucky = Get ready for that volcano jump!
If life is great = Maybe keep on going.
“Don’t you want to live forever?”
Meh. Not really. I’d like to enjoy my time on stage, and then exit when the time feels right.
“How do you KNOW you won’t chicken out and not do it????”
This is an action I intend to take over 50+ years into the future, there’s no way to know for SURE this will still be my decision at the time. However at the moment, with the current state of technology, it is.
Neville Medhora (1982 – 2067)
P.S. If you’d like to see how much time (in years/months/days/hours/minutes/seconds) you have to live, there’s a working Death Calculator at the top of this post!
The start of 2015, means the end of 2014! Let’s look at the trajectory for 2015 by re-capping 2014:
Since I suck at remembering stuff, I have to write it down to remember. Here is a broad re-cap of my 2014:
—Started doing one-off consults. Goal was 100 by end of year (hit).
–Went to San Francisco to speak at HustleCon
—Took a Workcation to Thailand. Visited Bangkok and the islands. Got lots of work done and good ideas.
—Made several hundred more NevBox’s for sale and for gifts.
—Partied it up during SXSW 2014. People were fascinated by the 3D printer. My apartment complex politely requested, “I take down the 3D printed penis in the window.” I bet that was the first time an apartment manager has EVER made that request in history!
—I 3D printed a chess set!
—I challenged Noah to a handstand duel. I won….big time.
—Figured out that 2,746,149 cumulative hours have been spent on NevBlog!
–Launched The Kopywriting Checklist
–Had a Rock Climbing and Co-Working Party
–Did a podcast with Steve.
–Hired a business manager.
–Launched “The Autoresponder Klass”. Goal was 7x higher than I anticipated.
–Did another Workcation with the AppSumo Team in Napa Valley
–Designed and 3D printed a part for my scooter.
–Through a WordPress Framework created The KopywritingKourse Blog to make posts about kopywriting.
–Bought a piano and started learning. Picked up it up quickly since I already play guitar.
Started posting bidnaz stuff on KopywritingKourse Blog, and personal stuff on NevBlog.
Definitely started to notice I hate forgetting about events because I don’t document them.
–Did a video about Clickbait headlines. A week later Facebook announced it would remove them. It wasn’t because of me, but I’ll pretend it was ;)
–Went to New York
–Went to Stamford, CT. for a copywriting conference called Titans of Direct Response.
–Went to New Orleans for FinCon 2014.
–Hired a new assistant.
–Went to Burning Man 2014. Def worth checking out once.
–Re-did all KopywritingKourse videos.
–Finished 100 consults.
–Started taking on a few private kopy clients.
–Implemented this pricing technique with a few clients with a lot of success.
–Did a series where I asked people how they would make $X per month. Comments were fascinating to browse through:
–Started migrating all Kopywriting systems to InfusionSoft
–Made a new sales page and vid for KopywritingKourse
–Gave away the Craigslist Hiring Course for free. A fantastic course but I no longer promote it.
–Went skiing in Vail
–Showed how to self publish a book.
–Taking off for New Year’s in Los Angeles.
–Traveling to India and Japan.
My 2014 in a nutshell!
The cool part is, when I personally see these items, the memories come flooding back….so I get more out of this list than you do :-P
Why this guy is still totally poor :: Kopywriting Kourse.
Hey, Neville here:
I got invited to speak at this thing called HustleCon in San Francisco.
Overall it went off really well, met some cool people, and got a free trip to SanFran. What’s even more impressive is that the organizer was a 25 year old named Sam Parr who walked away from the conference with over $40,000 of profit in his pocket.
I was originally gonna just write about my own experience there……but I’d rather listen to how Sam pulled together a conference within 2 months that made as much profit for him as an average American in a year.
Sam Parr Speaking Now:
Konichia fellow Nevblogg-ers,
Sam here, from Hustle Con, a badass conference focused on nontechnical startup founders.
I decided to host Hustle Con last May but the real work started the first week of June. Before this, I had never actually been to a conference before, let alone organized one…but my blissful ignorance helped me sell 400 tickets in just 7 weeks and generate over $50,000 in revenue.
This blog post explains how I did it.
How I Hustle And Flow-ed
Since I’ve been asked the same questions over and over, I thought I’d write this blog post in question-and-answer format.
“How did I find the speakers?
Did I pay them?”
This is the #1 question people ask me, but the answer is quite simple: I just asked. And no, I did not have to pay a single speaker.
In the early planning stage, I thought founders of big successful companies would be way to busy to speak at Hustle Con. When you think about it, founders really don’t need me. I mean, they’re rich, are stupid busy, and get asked for favors dozens of times a week.
At first, when I pitched founders, I’d try to convince them to come by explaining how fun the event would be or how they could grow their business because there’d be 400 people in the audience.
That pitch left me with jack squat.
Then I tried something a little different.
Instead of telling them I’d how much business would be generated from speaking (very little, realistically) I’d ask them to “come spread your company’s gospel to a live audience of 400 people and an online audience of 2,500 (students in our Udemy course).”
This worked WAY better.
Think about it…it feels good to not only talk about yourself in front of a large audience, but also to appear as an authority figure on your topic.
Additionally, high growth startups can’t hire fast enough, which is why startups pay recruiters around $30,000 per hire. And one thing that I didn’t realize is that a founder’s main job is recruiting top talent.
See where I’m going with this?
Convincing a CEO to speak at my conference was MUCH easier when I told them about the audience. There would be 400 highly qualified startupers who are eager to work hard and thirsty for knowledge…aka a CEO’s dream.
Finally, there was one BIG, BIGGGGG thing that set me apart from everyone else asking: persistence. And not the annoying kind of persistence (although I was accused of that once) but the polite, I-respect-this-guy-for-working-so-hard kind of persistence.
You see, I use to send one, maybe two emails to a potential customer, conference speaker, or anyone else I wanted something from. But if you’re trying to get in touch with an influential person you’ll most likely need to send 5 or 10 emails before getting a response back. I emailed some of the higher profile speakers at Hustle Con 7 times before getting a yes or no.
Now, I know what you’re saying “isn’t that kinda annoying?” No. Not if you do it in a respectful way, such as a reminder email every three days for a couple weeks.
If you wanna see the detailed, step-by-step on how I contacted each speaker, then read the post “How We Found Our Speakers: 4 Ways To Get Ahold Of Anyone And Make Them ACT!”I used these methods to not only get in touch with all the speakers of Hustle Con, but also the founder of Twitter, GoPro, Business Insider, and dozens of others.
Oh, and I almost forgot to address if we had to pay speakers or not. We did not. I did pay for Neville’s flight from Austin to San Francisco, but besides him every other speaker paid their own way. I asked a few authors, like Ryan Holiday and James Altucher to speak, but they wanted between $5,000 and $10,000. I declined.
How did I sell 400 tickets in 7 weeks?
I could write an entire freakin’ book on this question, but I’ll sum it up in two words: COLLECT EMAILS!
Here’s how I did it:
1. Writing/finding blog posts: I wanted to publish around 12 blogs posts…one for each speaker. I wrote a few on my own, while the others were posts each speaker had already written that were applicable to Hustle Con. I found these posts on their blogs and asked for permission to repost.
2. WordPress plugins: Before publishing the posts, I installed the two plugins to collect emails: Interrupt and SumoMe.
3. Creating a drip campaign: After outlining each blog post, I wrote 12 emails that told a funny/interesting story about the speaker that then made the reader want to click and head to my site to read the entire post in hopes that they’d share it with their friends. I then set the emails up as an autoresponder using Mailchimp so new users would get an email every day for 12 days at 10 AM after signing up. This step is KEY and if you have no idea what you’re doing, then I suggest taking Neville’s Autoresponder Kourse.
Here’s nearly every email I sent: 1, 2, 3, 4, 5, 6, 7, 8, 9, 10
4. Publish and distribute the blog posts: Ok, so my autoresponder is set up and posts scheduled to be published. When publishing time came, I posted the blog posts on Reddit, Hacker News, dozens of Facebook groups, LinkedIn, Twitter, Growth Hacker, Inbound.org and asked the speakers to share the post written about them.
Bada-bing-bada-boom. That’s it.
Sounds simple, right? Well, kinda. This method took a TON of finesse and time but it really, really worked.
A few tidbits I should mention
1. We had linear ticket sales: I’ve never heard of another conference selling tickets as consistently as we did. 99% of conferences sell 80% of the tickets in the last two weeks. But Hustle Con had extremely consistent sales. In fact, we sold out four days before the conference, which is pretty good. Our first ticket sale was on June 9th and the last was July 28th.
2. High traffic and strong list: The Hustle Con site launched on June 6th and within just a few weeks we were averaging somewhere around 1,000 to 2,000 unique visitors per day. Our email list jump from 200 (pre-launch) to about 2,500 in 7 weeks. Not bad for such a young site, eh?
3. Branding: People loved our drip campaign because our emails were funny and unique. I know I get like 3,324 emails a day and 99% of them are just flat out crap and go straight to the ole’ trash, so I worked really, REALLY hard to make our emails killer.
My goal for each email was to tell a story, not sell. Storytelling works wonders and this made the Hustle Con brand memorable. In fact, I regularly received replies from folks saying how they couldn’t make it to the event but that they loved the emails and wanted to come next year. Of our list of around 2,500 emails, we average close to a 50% open rate, which is really good.
4. Give away tickets to influencers: To gain some extra traffic, I gave away 50 free tickets to popular friends of mine. This wasn’t a special process…I just found people with tons of Facebook followers and sent them a message inviting them to come for free in return for sharing our page on as their status.Yeah…as in a bribe. I didn’t even bother with asking them to share on Twitter, or as I like to call it, Shitter, because Twitter users rarely ever buy (in my experience).
5. Partner with other lists: Besides the obvious places like StartupDigest, WebWallflower, and Fetch, I made a list of dozens of Meetup groups and bloggers who I knew had huge lists and offered them 35% discounts. Pretty simple.
What did my cost breakdown looked like?
Most folks ask “ was Hustle Con was a success?” but I know what they’re really thinking – “how much money did you make?”
Hustle Con took in $56,844 in revenue and $40,212 in profit. I didn’t raise as much sponsorship money as I could have because I didn’t want lame sponsors coming so this number could have been WAYYY higher.
Here’s a breakdown of revenue and expenses
How did I get sponsors? How much did I get?
I was shocked so many companies would be willing to pay money to sponsor a conference. We raised around $19,250 in sponsorship money but looking back I think we could have done around $50,000.
In my opinion there are two types of sponsors: those who want brand exposure and those who want leads.
Big companies like, Microsoft, Google, and Amazon have a HUGE marketing budget to spend on conferences. These guys are not looking for a return but just want to be part of cool events to build brand awareness. When I contacted these companies I sold them on the event speakers because that’s what made them want to sponsor the event.
Then there are smaller companies like recruiting firms or startups who are looking for some type of return. At Hustle Con we had a few recruiters sponsor because a potential recruit is worth between $10,000 and $30,000 so the possibility of getting a few quality leads is totally worth a sponsoring.
I’m not sure how other conferences do it, but I looked at my event as having three customers: sponsors, speakers, and attendees.
Because of this, I only chose sponsors who I thought truly added value. This way, I could promote the sponsor a ton to the speakers and attendees without being annoying because it’d be valuable for everyone. After the event I followed up with each sponsor and am happy to say that we totally exceeding their expectations. Attention to detail and taking care of the sponsors is key.
The process of contacting potential sponsors went something like this:
1. Prospecting: I made a list of 120 companies I liked who sponsored 2 or more conferences in the past along with their head of marketing’s email
2. Email: I emailed each company to set up a call.
3. The call: I’ve never had a “normal” sales job so I’m not sure how a typical sales call looks like, but I created my own process that worked really well.
My goal with the call wasn’t actually to get sponsorship money but to get them EXCITED about Hustle Con. This way their company would send 3 to 5 employees regardless if they sponsored the event because they saw how fun and valuable the experience would be. I had around 20 calls with potential sponsors. 7 or so actually bought a sponsorship package and nearly all of them sent at least one employee.
Did I work on this full time?
Yes. I loved every second of it.
Did the process drive you crazy?
Hustle Con was hands down the most fun I’ve ever had on any project…and it just so happened to make money too. In fact, I really didn’t care about money at all on this project. Sure, I wanted it to be profitable but revenue was not my main focus. This type of attitude made HC so much fun to work on and I wasn’t stressed or going crazy.
How did you get 25 awesome volunteers for free?
Hustle Con had 400 people in attendance, 15 speakers, 2 cocktail breaks, 2 meal breaks, and 1 after party. There was NO WAY IN HELL I could do it alone, so I enlisted the help of 25 volunteers to set up the day before and work the entire event the day of.
Most of the volunteers were folks who emailed me directly through the contact form on HustleCon.com and asked if I needed any help. The other volunteers came to me after seeing my Facebook post asking for help. Organizing the volunteers was a HUGE task. My roommate Nathan, who has led teams as big as 200 volunteers, was in charge of all of the volunteers. Him and I worked together to create teams of 4 and assigned each team a leader and a job. Then, we did a rehearsal the day before, which made everything run smooth as a baby’s ass.
Welp, now you know what I know. If you found this useful then tell me in the comments section below.
And if you have any questions you can email me at email@example.com, friend me on Facebook by clicking this link (I’m super active on Facebook), or read my blog, TheAntiMBA.com.
Oh, and Hustle Con is happening again in a few months. We haven’t released this year’s speakers and topics, but make sure to head of to the Hustle Con site and sign up to be alerted when we do!
Click here to download Sam’s full article as a PDF