I hate making up blog post titles

Well I’ve certainly been a lazy bastard lately.

It seems I’ve got the Tim Ferris “4 Hour Work Week” down for my business House Of Rave, because I swear that’s about as much effort I’ve been putting in lately.

I say this in a BAD way.  Just because I only have to work on it for 30 minutes a day, doesn’t mean I SHOULD.  It also means that I can GET AWAY with only 30 minutes per day, but it doesn’t GROW without a little more effort.

While I tend to be productive in other areas throughout the day, I remember seeing a video….I’m not sure who said it, I think Eben Pagan, but it said something to the effect:

What actually “makes you money” in your business is the thing that’s actually interacting with your customers.  This could be web page content they see, or a shopping cart they use, or a video you made…..

… etcetera etcetera ….

I realized I’ve been slacking off in that department, so I dusted off the ‘ole camera and did a little content creation:
http://www.houseofrave.com/led-mood-tea-light-candles.html

Blog posted on: June 11, 2010

12 comments on “I hate making up blog post titles

  1. Kimberly

    I think you could have done much more as far as being visually appealing to the customer. The tea light itself looks incredibly dull. Maybe purchasing a few decorative votive holders and show the customer what it looks like in a way they’d actually use it. Also, I’d mention it’s a good alternative to place inside a jack-o-lantern and maybe find more uses.

    Reply
    1. Neville

      Kimberly, great comments.

      I thought they looked decent with the quick photo shoot I did, but it means NOTHING if the customer doesn’t get that same impression.

      I will take your advice right now and add the Halloween and other uses (great suggestion by the way)!

      I have already updated the page with this text:

      Our customers get pretty creative, and have used this product for:
      -Household decorations
      -Mood lighting
      -Used these instead of tea lights inside their Jack-O-Lanterns during Halloween.
      -Safe night lights for kids
      -Science projects where flames cannot be used
      -Dioramas

      Thanks for the suggestions Kimberly!

      Reply
  2. Linda

    Do you really think 4 Hour Work Week will work for every kind of business? i would say we have to find a better of different way to get success.

    But i think, a better title will get noticed always, even if the content is not up to the mark.

    Reply
  3. Autumn

    Hahaha, i decided to check your blog because i was procrastinating on doing actual work that will grow my business. Timely post ;) I had a friend visiting the last 3 days so i only did the minimum amount required to keep my website going and orders filled. Now it’s 12:15 on Friday and i was thinking of crapping out for the rest of the day. Instead I’m taking this post as a sign to at least do *something* no matter how little. Thanks for posting!

    Reply
  4. me again

    You appear to not only hate writing blog titles, but also blog posts since it’s been over 2 week since your last post

    Reply
  5. Anonymous

    Hey Neville,

    Do you take guest content at all for your site?

    If so let me know and I can forward on an article,

    Kind regards

    Reply
  6. Ellie

    Hey Neville,

    Do you take guest content at all for your site?

    If so let me know and I can forward on an article,

    Kind regards

    Reply
  7. WealthWorm

    I was reading Made To Stick a few weeks ago and it was talking about how the lead for a journalist is the most important part to focus on. Because if you have a good lead the rest all follows easily.

    I am still undecided if the same rule applies for blogging though.

    Reply

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