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Sunday, April 03, 2005

Bottled Water Experiment

Purpose of Experiment: To prove my make money with no money business ideas can work.

Hypothesis: It is possible to take less than $10 in startup capital and make money.

Experiment: Buy a 24-pack of bottled water and sell it on the side of the road. Possibly utilize the labor of pan-handlers.

-----------------------------
-----------------------------

Step 1:
I went to my local H.E.B. grocery store the previous night of the experiment and purchased a 24-pack of Dasani water for $5.99.



I put the water in the fridge overnight to let it chill.




Step 2:
Quick Research.
On the way to a party, I stopped to ask a bum what would happen if I sold water by the highway alongside other bums, and it didn't seem like a pretty picture. He told me, "You are a rich college student, and the guy at the corner is trying to get a meal, the hungry guy won't be too happy with you."

To get around this, I wanted to partner with one of the regular bums who knows the in's and out's of panhandling. I made an agreement to meet at 3:00pm with this guy, William Austin to sell bottled water with me. I told him whether we sold all the water or not, I would give him $10 for his help.

The picture didn't come out so well, but in person he was all smiles and very jovial.

I also didn't want to get arrested or fined. A few nights ago I stopped to ask two very courteous police officers what they would do if they saw me selling water without a permit. One replied, "I can't speak for every officer, but personally I wouldn't bother you unless you start causing problems."

So I now had a partner and no real threat of legal action. The experiment was on for 3:00pm on Sunday Afternoon!


Step 3:
An hour before the experiment I bought two bags of ice for $1.29 each. I packed the ice and water into a cooler.



I could only fit 15 bottles in my cooler, so I improvised and put the remaining 8 bottles directly into the ice bags with ice. I then double wrapped them with clean garbage bags for easy carrying.




Step 4:
Withdrew $20 in case I needed change and to pay my partner.


Step 5:
I made this nifty "Water $1" t-shirt by taking on old shirt, turning it inside out (it had a logo on the front) and using a permanent marker to write on it.

I had a feeling this little gimmick would work very well.


Step 6:
Went out to go SELL SOME WATER. I went to look for William Austin at 3:00pm by the local Blockbuster like we agreed. When he didn't show up I asked another bum to show me where he lived. I found him under a bridge, red-eyed and looking extremely tired. He hardly remembered who I was and said he had to cancel on me.



Step 7:
A bit disappointed, I went alone to the highly trafficked intersection of I-35 and Riverside Drive. There I met a bum named Barry:

I've seen Barry before. He is one of the bums that holds funny signs like, "I gave up caviar for Lent" and "I need new wheels for my limo"

I told Barry about my water experiment, and promised to give him $10 for an hour of his time/expertise, regardless of how many bottles he sold. He was more than happy to help. We shook on the deal and became instant business partners!



Step 8:
START SELLING. Barry knew a little about water selling. He told me to hold three bottles at once and start walking down the idle lanes of traffic yelling "Water Water!" Barry put the "Water $1" shirt on and started selling water like a champ! I stood on a different corner in my plain clothes and started selling. My first sale came within 6 seconds of starting (and it was a $2.00 sale!)





In less than 30 mintues we sold all 24 bottles.

Click HERE to see a video of Barry in action. (1 MB video)

Click HERE to see our progress after about 25 minutes. (1.5 MB video)



Step 9:
Tabulate results:


BOTTLES SOLD:
Me: 14 Bottles
Barry: 10 Bottles

So to make a better profit, one would need to: Preferably perform the experiment by themselves, buy cheaper water, buy only one bag of ice instead of two, buy more than 24 bottles.


CONCLUSION: Selling bottled water can be much more lucrative than sitting on your couch on a lazy afternoon!



UPDATE: Bottled Water Experiment Part 2

Labels:

102 Comments:

At 5:55 PM, Anonymous Anonymous said...
HAHAHAHAHAHHA!!!! That is the most hilarious blog post I've ever seen!

 

At 6:58 PM, Anonymous Kate Bean said...
LOL! That's a great experiment and it really proves your point about not needing a lot of capital to start a business. It's too bad your first business partner didn't work out. Maybe I'll work up the nerve to sell water this summer! :)

 

At 7:39 PM, Anonymous Giles said...
Interesting blog you have here. Cool how you got the homeless to work for you.

 

At 8:20 PM, Blogger Jacob said...
Nev, this is awesome. I am also starting up capital experiments in my state here in California. I also believe that little bit of cash can start some capital. Here is a plug for my blog check it out.

It will work pretty much like yours except im gonnna take one step further. Stay Turned!

 

At 8:22 PM, Blogger Jacob said...
http://greenplans.blogspot.com/

Take a look at the site, keep up the experiments. They are great.

 

At 8:30 PM, Blogger Canadian Capitalist said...
Neville,
That was an excellent experiment. I can't believe you sold out in 1/2 hour. Wow!

 

At 8:31 PM, Anonymous Anonymous said...
Nev, did anyone react in a negative way? I.E...did they ask if the water was new, or check the seal around the top? Just wondering...

 

At 8:44 PM, Blogger Neville said...
Kate,
Don't bother "working up the nerve"...JUST DO IT!

Jacob,
Looking forward to your money experiments.

Arbee,
I can't believe the water went so fast either. When I first told Barry about the idea, he said, "You're gonna need a lot more than 24 bottles."

Anonymous,
Surprisingly no one acted in a negative way. I purposely bought only Dasani water so people would be familiar with it, and I was dressed like a regular college student going to class.

Not that I cared all that much, but I did notice some stares and comments. I'm sure the comments went something like, "Why is that kid on the side of the road." I didn't exactly fit the model for the typical bum on those corners. I would also get lots of inquisitve looks when I whipped out my camera or cell phone!

Funny observation: Kids will stare you down and never break eye contact!

 

At 5:06 AM, Blogger Cap said...
good read :) I'm a bit surprised you went through with it, or at least, took so much pictures. Must have been interesting to see someone selling water while whipping out their digital camera to take pics and cell phone to take calls.

 

At 5:06 AM, Anonymous Anonymous said...
dude, you are a riot. keep it up

 

At 7:31 AM, Anonymous Anonymous said...
Wow, if you would have done the work yourself, you'd be ameking over $30/hr ;-)

 

At 7:32 AM, Anonymous Anonymous said...
typo

*making

 

At 7:41 AM, Anonymous Johnie said...
Good job, Nev.

A couple of thoughts though:
Your maximum profit minus materials/supplies is $15.43. From the outset, you made a mistake in offering $10 to your partner. That gives him a guaranteed of at least 65% of the maximum profit. Your maximum profit minus labor for yourself is $5.43 and maximum loss is $18.57.

In addition, for the time that he worked, you were paying him almost $20/hour.

I think a more equitable rate would have been $5. That comes out to be 1/3 of the maximum profit (which is the amount of work that he actually does). This also accounts for
(1) the risk that you're taking on in this experiment
(2) the time in planning / researching / purchasing the supplies

The other thing comment that I would add is that you're limiting your maximum profit by stating straight out the price. The value of something is what others are willing to pay for it. From the pictures, it looks like you're selling at some intersection where drivers/passengers in hot weather are a captured audience. I may have set the price at $2.50/bottle and haggled down. Maybe say 2 for $3 or something like that. [This price is geography dependent though] The price should also be tailored to the consumer. If you think you can get more from one person, you should definitely maximize that. In NYC, Dasani water from vending machines are at least $1.50, so that may be why I think your price is too low.

Along the Holland Tunnel leading into NYC, there are always guys out there that sell water and other drinks for upwards of $5/bottle. Sometimes the backup in traffic leading into the tunnels are there for an hour.

Now onto the positive things I saw. The choice in product was great. Basically, at the price that you set, that is a 300% profit margin. There are very few things that you can sell with such a high profit margin.

Anyways, keep up the good work..

 

At 7:45 AM, Blogger Jonathan said...
Volume! You need volume! Also, as graduation comes up, I must say, people were selling $2 waters and they were going like hotcakes at my graduation (you may not want to do this at yours (or maybe you do)). If I recall, Texas is HOT during May. I bet you'd make some bling.

Otherwise, great job!

Jonathan@MyMoneyBlog

 

At 11:44 AM, Anonymous Team Captain said...
You are certainly an enterprising young man. Our country needs more go getters like you. Keep it up and you'll be very rich very soon.

 

At 12:53 PM, Anonymous Anonymous said...
Interesting experiment, but you missed a couple of points.

First, $1 a bottle is too cheap.
Second, you forgot to take income taxes out of your profit.
Third, you forgot to take taxes out for your employee.

In other words, in a vaccum, it is a profitable enterprise. In the real world, maybe not so much.

 

At 6:14 PM, Anonymous Anonymous said...
I'd venture and say that his employee probably owes no income tax. :) Cool blog!

 

At 8:47 PM, Blogger Neville said...
Thanks "Team Captain" for the kind words.

I think America is the greatest country in the world, and because of all our luxuries, we now have some of the the laziest people in the world too! How quickly we take for granted all the hard work and bloodshed of previous generations to have what we have.

I grew up in America, but luckily I have travelled a lot and have seen how difficult it is to succeed in other countries (I won't even pretend to say I "know" how hard it is, because I don't).

Therefore I know that to get "rich" you really have to just get out there and DO SOMETHING. I'm not all that enterprising, I just realize how hard I must work to make it on my own.

It seems ironic that out of at least 10 people I asked, the only hard-working salesman I could find to help me was a homeless man!!

 

At 1:53 PM, Anonymous Anonymous said...
How funny is this? I am amazed at your attitude and laughing like crazy - keep up the good work, Nev.

 

At 2:27 PM, Anonymous Anonymous said...
I agree, I think this site is great. I hope you continue to "investigate" these different money making ideas.

The pictures and videos are very helpful!

 

At 2:36 PM, Blogger Wirthy said...
In the photo, which one is you and which is the homeless guy?

 

At 12:59 AM, Anonymous Anonymous said...
Impressive !

 

At 2:15 PM, Anonymous Sean said...
I saw a refrigerator in a picture, so I assume you have a freezer. You could have made your ice for free with a little planning.... adding $2.58 to the bottom line.

 

At 11:13 AM, Anonymous joshua estrin said...
BRAVO! As a 35 year old social entrepeneur I would offer you the next layer of the onion so to speak.

Sell your water, but align your
self with a local charity, perhaps a homless shelter and agree to donate a portion of the proceeds back to said charity

results:

1. You can buy the water tax free
2. the water might be donated by a local distributer
3.You will be able to garnish some very positive PR
4.You make money and make a difference

As the CEO of a nationally recognized strategic consulting firm we call it CAUSE MARKETING

All kidding aside think global and know that your formula will work.

You also prove that with a basic strategic business plan no matter how big or small the venture success can stick.

Job well done...

Know for the sake of being PC call your workforce homeless..BUM is...well call them homeless

and know i did a very similar collaboration with my new book Shut Up and Listen to Yourself as the proceeds are gogin in part to charity...it is available at

www.conceptsinsuccess.com and www.amazon.com

je

 

At 11:25 AM, Blogger Neville said...
Joshua,

Thanks for the post. Another successful entrepreneur I know told me a very similar strategy, I guess great minds think alike!

By the way, what other ventures have you pursued?

I would love it if you continue to visit my site, but more importantly, leave your comments, criticisms and advice!

-Nev

 

At 4:20 AM, Anonymous Joshua said...
I have added you to my favorites....

At 35 I feel very lucky to be able to have realized success, but even more blessed to be able to share it and I am constantly looking for new and innovative ways to do so

Your blog is great contact me at

jestrin@conceptsinsuccess.com

and let's brainstorm, I think we could make some magic together and make people stop and take notice!

je

 

At 10:32 AM, Anonymous Anonymous said...
Some have suggested that you could or should have sold the water for a higher price ... only in America are we willing to pay > $2.00 for water yet complain about $2.00 for gasoline. The water out of my tap (that has gone through a home filtration system and a tap filter system) is still free - this old man doesn't understand why we buy bottled water.

 

At 10:55 AM, Anonymous Anonymous said...
Remember, though, that even tap water isn't free. You pay for that tap water either directly via a monthly water bill or indirectly via state taxes.

And that home filtration system doesn't make that water "free" either. Although the more water you drink, the lower the marginal cost of that water to you.

What amazes me even more is that bottled water usually is nothing more than bottled tap water.

 

At 11:33 AM, Anonymous Dan said...
In regards to your post, you didn't account for the energy used or depreciate the refrigerator as part of your expenses. You also didn't include the t-shirt or the marker. All said, I think you've considerable overstated your earnings and should immediately hire legal counsel.

 

At 7:02 PM, Anonymous Cory H. said...
I think you missed the real point of Nev's experiment Dan.

 

At 2:43 PM, Anonymous F.E. said...
I agree with using a variable pricing point. Better to say on the shirt "ICE COLD WATER" - if it's a hot day, it will make people even thirstier.

 

At 11:11 AM, Blogger Smarty said...
Great experiment. To increase the profit margin, I would suggest buyer a larger quantity of water in a wholesale place. Sometimes there's a deal in staples or office depot where you can use a dollar-off coupon to get the per/bottle water down to 10 cents. Make your own ice. If you're willing to step it up, I would say you'll bring more water to sell, at least 100 bottles. And hire a few more homeless people to help you out.

You'd be making money AND creating jobs for homeless people.

 

At 11:31 AM, Blogger Casey said...
I's amazing to read all these different comments. Most people don't even think of the idea, let alone praise someone for thinking and going out to do great things they will always be broke mentaly and financially. All true wealth comes from the idea first then someone who's willing to roll up there sleeves and make it happen. You are in the top 5% of America just for thinking about the idea and working it out. Congrats, Casey

 

At 7:56 AM, Anonymous Anonymous said...
jen B@#er is the best RA ever

 

At 5:13 PM, Anonymous caliraver said...
Wow, this is great...I agree with some comments others have already made, so I wont be redundant...but I am working on starting a bottled water company...that's how I came across your blog. I could use someone like you on my team!

 

At 5:45 PM, Anonymous jon oropeza said...
Nice job Nev, dig the blog and especially this post. Funny thing is I had the same idea last weekend. A migrant was selling roses alongside Ventura Blvd. When he walked by my car I told him that I didn't quiero any rosas, but that I was hot as hell and that if he was selling water instead of flowers, in my current state of stifling sweatiness I'd happily pay 5 bucks for a bottle. Poor guy just gave me a sad look and walked on...

 

At 3:25 AM, Blogger Marv said...
This post has been removed by a blog administrator.

 

At 3:26 AM, Blogger Marv said...
hey nev! nice work! I love this experiment, very insipiring.

 

At 11:07 AM, Blogger OskarShapley said...
Your experiment is really important. It shows that there do exist one-man self-employment opportunities in the economy. It's sad that the first poster here thinks that's hilarious.

Let's do some back of the envelope calculations (I'll exclude paying :

Variable cost per bottle: $0.35
Price per bottle: $1
Profit per bottle: $0.65

Bottles sold by salesman per hour: 24
(that's ca 2 per minute, one can't sell them much faster)

Profit per hour: $15.6
Minimum wage in the US: $5.15 per hour

As you see this job would pay three times the minimum wage!

This calculates into a full time job bringing in $32,448 per year (8hours*5days*52weeks).

If you priced the bottle at $2, as other commenters have advised, you would gross in a mindboggling $82,368 per year...

There is a small problem, at 24 bottles per hour, you would need 192 bottles per day. You would need some means of transport, which translates into higher additional capital expenditure.

Forgetting about that problem and taking into account only the value of the 192 bottle per day, the necessary capital amounts to a paltry $67,2.

 

At 11:14 AM, Blogger OskarShapley said...
I ment to write:

Let's do some back of the envelope calculations (I'll exclude paying the homeless guy the ten bucks and will assume it's a one man company)

 

At 10:04 AM, Blogger flyblackbutterfly said...
Your experiment is right on point. I recently attended the MegaFest conference in Atlanta, and there is no doubt in my mind that the water/soda vendors hit the jackpot. I had a hard time finding the exhibitors. But, if you wanted water, it was there. And, people were buying.

 

At 10:25 AM, Blogger vmospeaker said...
http://www.choicechallengechange.com/

I love this blog. often there is opportunity right in front of us. I especially like the empowerment of the homeless man. I would not however call him a bum because that is a derogative term. It's clear that given the opportunity he was willing to become an instant entreprenur and probaly realizes that it beats begging.

It takes a lot of courage to ask someone for help. How much courage do you think that it takes to beg?

 

At 10:33 AM, Blogger vmospeaker said...
This is great although I would not call your business partner a bum. how about you call him a entreprenur.

It was he that allowed you through his assistance to make money on his turf. You gave him an opportunity and he was astute enough to recognize and take advantage of it. You supplied the seed money and because he knew the market, he also made the most profit.

It takes a lot of courage to ask for help. How much courage do you think is required to beg. Bum, I think not.

http://www.choicechallengechange.com/

 

At 12:14 PM, Blogger Dus10 D said...
Great idea. Everyone, this is just an experiment. How was he supposed to know he was going to sell it all in half an hour? That is what the experiment was for. He now knows, and he probably came to many of the same conclusions, such as, sell it for $2/bottle, bring more water, make own ice, buy in bulk, etc... Those are pretty obvious once you have the benefit of seeing that the experiment works.

I think I would throw a twist on this, though. I would go into a high density pedestrian area, like a downtown area. Much more traffic; less likely to be run over. Besides, that is where all the vendors hangout. The only problem that I see is the vendors. They will likely get pissed if you are taking their potential business, and you have no license.

 

At 1:54 PM, Blogger Brooke said...
Neville -

Very cool. I hope you don't mind, but I linked your blog on mine. Let me know if you'd like the link removed.

http://currente-calamo.blogspot.com

Cheers, Brooke

 

At 10:15 AM, Anonymous Anonymous said...
If you sold the water that fast, you should have sold it for $2 a bottle.

It sounds like you priced the product too low for the location, weather, etc.

Another $ per bottle would have made $29 profit. Not bad if it sold in one hour.

 

At 11:20 PM, Anonymous Anonymous said...
VERY nice analysis and action. Obvious progression would be to nto buy retail ice, buy water at better prices, and increase price of product, like WATER 2/$3, and buy one get one free deals. Just adapt any marketing you have ever seen to your business.

Without Barry, and with 45-60 mins, and increasing your price 50%, you should have sold all your product with just one guy. Therefore, you gain $10, from Barry's wages, and increasing the price 50% realistically should cut sales 30-35%, so you make the case last the full hour, or nearly so....appx $27/hr.



Additionally, may I suggest one of 2 things have happened. 1) You impacted the bums, or 2) independent of you, someone did this as well. I suggest this, as I bought a sealed bottle at an intersection, exactly as described here, in Austin, on the other side of town, and I have been offered water on several occasions, when I did not buy.

 

At 8:30 PM, Anonymous Packagethief said...
You'd think you could have given those you recruited a shred of dignity by not referring to them as bums.

 

At 11:16 PM, Anonymous Anonymous said...
multi packs are not for resale
you broke the law right of the gate
-big brother

 

At 6:37 PM, Anonymous Anonymous said...
This was a fine experiment and we all know that if Nev was also homeless and quite hungry w/o a warm bed to goto, he would have written $3 on the shirt, and worked it from there, as well as made a different deal with his partner.

Work done by necessity vs by choice often produces very different results, and its obvious Nev understands this thoroughly.

I think such as experiment should be undertaken by myself and others to get 'back to basics' and think about the fundementals of being an entrepreneur.

-thanks Nev, what's next?

 

At 12:04 PM, Anonymous Cindy said...
We founded an e-commerce custom label bottled water company, www.bottleyourbrand.com, with very little cash and love your guerilla marketing technique. Who knows, maybe an army of "bums" selling water is more effective than Google Adwords. It certainly would be cheaper.

 

At 7:31 AM, Anonymous Anonymous said...
Very impressive. You have created wealth, helped out someone who needed some money, and even came out with a profit. Very nice work!

Health Forums

 

At 9:01 PM, Anonymous Anonymous said...
I love it, great experiment. Very inspiring.

 

At 12:20 AM, Anonymous Tim said...
Dude, you're a freakin genius! That's great! :) Good stuff! I might have to copy cat you later this summer. Today, out of nowhere, it started snowing... :(

Good job helping the bum too. That's the best part.

 

At 8:20 PM, Anonymous Anonymous said...
THis is great! It shows how you can get started in business with little money...as long as you are willing to work. I started out selling necklaces and friendship bracelets at concerts and festivals 15 years ago...and have built it into a real company with $13 million in annual sales. People thought i was crazy, so you have to get past that...but as long as you're willing to hustle, you can do it!

 

At 6:19 AM, Anonymous Anonymous said...
In the UK you can sell more or less anything, as long as you are on private property. Laws and restrictions kick in if you try to sell "in the street". Loved your experiment - a true test. eoft

 

At 7:48 PM, Anonymous Anonymous said...
Homeless people are people -- not "bums."

 

At 9:21 PM, Anonymous scott said...
Great Blog! Our site, www.bottleyourbrand.com is in the business of private label bottled water.

It definitly is an interesting business!

 

At 10:11 AM, Anonymous Anonymous said...
"dewdew dewdew dewdew~~~~" (Twilight Zone - right?)
Full circle or hampster wheel? I mean 'carrying water'..... now where have I heard of that before? letmethink, letmethink ummmmm ....oh yeah, I remember! The Ages, the Eons, the Millennia, the plight of humanity the deprivation, the drudgery of .... 'carring water'. Until PLUMBING! (YEAAAAAH! WHOOOOPPIE! HOORAY and HOZANNAS!) Until .... 'BOTTLED WATER'. (AAARRGH! UGH! OOOPH!) OK, so I don't like bottled water ( inane concession to the joy and necessity of water + the realities of modern life) but, Neville, what a wonderful idea and intriguing concept. I just need to think of a commodity more suitable to my notions.

 

At 8:07 PM, Anonymous John of Ford City, Pa. said...
I happened across your lessons learned and shared during your experiment in capitalism. I was looking for information on the profit margins of bottled water as compared with profits on gasoline. Perhaps you could go to Congress and demonstrate that capitalism really works in spite of their obnoxious and crippling meddling in the free market; with the latest trash talk of wanting to crucify the oil companies for shortages price increases, due more in part to government regulation and excessive taxation then corporate greed.

 

At 4:01 PM, Blogger shandise said...
do you think the brand of waters affected your sales? Meaning if you had poland springs or aquafina do you think your profit would have been greater?

clewis

 

At 10:18 PM, Anonymous webjockey said...
What a coincidence! I had this very same idea today while stuck in traffic with my daughter, and Voila, you've already done it and it works!

 

At 8:00 PM, Anonymous Dividendium said...
Really awesome. Kudos to you for your business savvy.

One way to increase the profits might be to sell advertising to local businesses. You noted that you bought brand name water on purpose. On the side of the bottle opposite the brand name label you could attach printed up advertising. Maybe blocked out with multiple advertisements on each bottle, like your pixel sales on the homepage.

The customer is now going to be staring at the advertisement until they find a trashcan to throw the bottle away in. And they're probably not going to find one for a while since they're driving. Another captive audience just like your urinal ideas.

And to get the local business even more exposure to the prospects, you could attach ads to your "Water $1" shirts.

 

At 8:15 PM, Blogger walt said...
First of all I have a prolem with this. You call them bums therefore no respect. Two you only paid him chump change and at the end of the day he is still homeless. Let me explain I am getting ready to open the biggest homless shelter in Indian because we refer to them as bums and we think we can use them by giving them a little money and use them for stupied stuff. All the money our actors, professionals, wehter in business or athletes we can't give money to get them off the streets so guess what I am going to be the one you see making a change using the gift of God to help our for fathers and those who may have fell short get back up. If you have any real ideas and not no mess like this kid come and talk to me, whldrorie@peoplepc.com cause forget capital why make it when your not helping the real situations in life. Gods word will come to pass the rich will get poor and the poor will get rich and I mean rich in love. peace

 

At 1:54 AM, Blogger Jay said...
www.xoomaworldwide.com/naturalstores

They took your concept, and made it global. They made super-water though, and you can sell subscriptions and make a lifetime comission on a heckload of levels. if you want to make some serious money with water, easily, THIS IS WHERE YOU NEED TO GO.

Nev, please contact me if you need any help with the website, im so certain you will like the opportunity, i am willing to help you with every step of the process if you need it.



Look at the product, the company profile, and a video, and you will see its the most incredible thing ever

www.xoomaworldwide.com/naturalstores

 

At 4:57 PM, Blogger #29 said...
alright fella,
just been googlin on the charity water front and spotted your little experiment. good effort my son, get out there and do it. i've been thinking on the lines of a brand of waterr with the charity profit built into the price (just found the 'euphoria water' site which is knid of the same idea .
maybe there is something in the combination of both concepts , add that to something that's well desinged and got a few well meaning celebs behind it and the world's getting a favour.

ps not overy impressed by how many comments are purely looking for profits , but then they have probably been raised the american way.

anyway geezer , nice one
#29 uk

 

At 5:08 PM, Anonymous Anonymous said...
Interesting. You forgot in your "under $10" the cost of some things...like the cooler (ie capital investment)...and the electricity to cool down the drinks...and the gas to transport the water from the store, to your house, and to the street. All little things but they add up in an "experiment" like this and might make your numbers come up less rosy.

 

At 9:50 AM, Anonymous Anonymous said...
you could use this to fund your retirement! hahahaa

 

At 10:25 AM, Blogger Michael-Alan said...
Hey Nev,
I just happened across your blog and read your Bottled Water Experiment post. This is great.
In my city, selling water at intersections is more like a religion. Therefore as some would suggest selling for $2 or more wouldnt work here. You have to go with what the market dictates. And besides, I feel selling bottled water for more than a buck is gouging.
I really like your guerilla approach. Here are some other ideas to consider:
As someone suggested, you could make your own ice. When my father would take road trips, he would fill up empty milk cartons with water, freeze it and break the ice up. Voila! If you know of anyone on a fixed income that receives food stamps (theyre not hard to find if you're in the right food market during the beginning of the month), the may be willing to purchase the water for you at fifty cents on the dollar. You could buy twice the water for the same price. And this is definitely a DIY project. If you do hire someone, consider paying less than you paid Barry. Also please stop reffering to those individuals as bums. That's so not PC.
If you were going to do this on a long term base, you may want to invest in some of those aprons with the pockets and print your price or message on it. You could wear it or the help. That would make you look a lot more legitimate.

Thanks for the post, I'm bookmarking this site.
Peace,
Mike in Bmore

 

At 10:26 AM, Blogger Michael-Alan said...
This post has been removed by a blog administrator.

 

At 7:23 PM, Blogger Bob said...
Great story! Friends of ours sold drinks at the boat races with there kids. Kind of the same concept. I think they made $800 in one weekend.

 

At 1:37 PM, Anonymous credit guy said...
You got some balls, Nev. Keep up with those interesting experiments!

 

At 9:30 PM, Anonymous Anonymous said...
thank you
this is awesome. If you think you can get more from one person, you should definitely maximize that.
http;//www.kredyt.01234.info
http://www.danceandsing.com

 

At 9:31 PM, Anonymous tomy said...
coolI agree, I think this site is great. I hope you continue to "investigate" these different money making ideas.

 

At 10:58 PM, Anonymous Anonymous said...
Hello again Nev.

I liked the way you earned $5.43 in just thirty minutes with little bit of capital.

 

At 7:52 PM, Anonymous Kelly said...
This is a great entry! Can't wait to read your other posts. Good for you for showing us how this turned out and for seeing it through.

 

At 10:01 PM, Anonymous scratchdisk said...
very cool man. I wonder how much the bum had to do with it? did people really want the water or did they buy it just cause they wanted to give the bum some money.

 

At 1:19 AM, Anonymous john biggs said...
Great job! Maybe we'll try this in Bucharest.

 

At 6:20 AM, Anonymous Andres M said...
Nev, this is my first time reading your blog, I got here by a search on one of the search engines I'm always looking for the business idea that will fit me right, and once I got to your page I added to my favorites.

and thanks for the ideas it eally help me. Good job!

 

At 10:29 PM, Blogger roman said...
It's really great.
i know every famous person show their talent like some different as like u.
i hope one day we'll see as a owner of worlds largest bottled water industry.
best of luck.

 

At 7:12 AM, Blogger Mary Frances said...
I like the idea of selling water. How about partially freezing each bottle prior to taking them to the road? You wouldn't have to buy ice and the patrons would be getting ice-cold water. Mmm...

 

At 10:46 AM, Blogger Finance Matters said...
I'm still amazed at how much people are willing to pay for bottled water! This is a great idea though.

 

At 7:17 PM, Anonymous Anonymous said...
You're a real inspiration, kid! Have you ever thought of charging more based on the year and make of a car? Weird idea, I know, but it would help to drive home a point that if people would spend less on vehicles, they'd likely spend less on fuel and have more money to put food on the table. Also, you could have really gotten cute if you did this late at night by putting up a sign that said "If your chest is bigger than mine, $1 off". Would be a GREAT way to see some headlights (sorry for the pun, thinking of a certain movie) :D (feel free to edit that, lol)

 

At 2:30 PM, Anonymous Anonymous said...
Can't believe how many positive comments you've been getting. Isn't it illegal to buy a multi-pack and split it up for sale? It certainly is in this country (UK). I do agree about making your own ice though, as buying ice seems an unnecessary extravgence. Perhaps you could just sell the ice you've made??

 

At 12:48 PM, Blogger JentechBlog said...
http://jentechz.blogspot.com

Read My Blog I Did The Same Experiment That He Did But I Made More Money. I Thought About It On A Bigger Scope

 

At 12:49 PM, Blogger JentechBlog said...
http://jentechz.blogspot.com

i did the same experiment everyone check out my experiment and tell me what you think!

 

At 7:19 PM, Anonymous Barbzilla said...
Heya mate, I think you had a great idea here.
I have noticed a tendency from some of the posters to either criticize you on the legality of the set up, or about the word bum and what it means. Most of the people here who are downing you for the use of the word only say so because of the idea that it isn't politically correct. I feel this is unwarranted as the word itself is only given meaning by the intention behind it.

Just keep up the good work and don't let the naysayers get you down.

 

At 7:22 PM, Anonymous Conall said...
Well, that's certainly one way to make a point! Way to get out and make the experiment happen. Looks like a pretty hot day you were out there...tempted to drink some of that water yourself?

www.chickenmonkeydog.com

 

At 11:40 AM, Anonymous IVSPORT said...
You could try using a generic Safeway or Ralph's brand, which will still be recognizeable since it comes from a major supermarket, but will cut a ton off your expenses since generic cases run a lot cheaper.

 

At 11:57 AM, Blogger Lisa Rau said...
I like you. :)

~Lisa

 

At 8:21 PM, Anonymous Anonymous said...
Try the stretch of I-35 in K.C., all your profits will be sucked up by medical expenses as the drivers are awful. Great experiment. I dare you to recycle the profits into another round with more employees. It could snowball into a small scale pyramid scheme. Soon they'll have enough for sexy little yellow lambos. Rock out!
-mhscheid@gmail.com

 

At 8:14 AM, Blogger Jon said...
Wow, how did I stumble across this! I am hooked! Good stuff man! Keep up the crazy experiments!

Jon
Student Athlete Guide
http://www.studlete.com

 

At 9:36 AM, Anonymous Anonymous said...
I am convinced. I will share from my personal experience. Anyone can make money almost from nothing. I made over $10,000 selling bottled water and US car Flags that you stick on your cars windows. Keep in mind this was when the US car flags flew off the shelves in stores after 911 and no one had them for sale because of demand for these flags was so high. Psychology and economics played into my decision to do this and it paid off.

So I thought what was the next hottest way to make really good money fast. You have probably seen the news reports about the chemicals leaching into our bottled waters regardless of what brand or type. This creates fear in the minds of 10s of millions of people.

Also I read a book called "Your Bodies Many Cries For Water" which was written by a well respected doctor. He said there are so many diseases associated with chronic dehydration and not drinking enough water each and every day. I became so convinced that I was chronically dehydrated because of the many ill symptoms I experienced that this doctor talked about in the book and started to drink a lot more water like he recommended.

I became very concerned and scared about the water quality with bottled waters. The news reports about toxic chemicals leaching into the bottled waters frightened me. I spoke with my family and friends. Everyone I spoke with expressed that they were scared as well.

I decided to use the water from our sink for our daily water needs. But then I heard news reports that toxic drugs and toxic medications and toxic chemicals were found in like all over the U.S. drinking water supplies. So I did some research and found a really interesting Solid Carbon Block water filter. It was independently tested by (NSF) a non-profit organization which found it to be a superior water filter solution. I was amazed to find out that this water filter was inexpensive compared to all those bottled waters I used to buy.

I found a video on YouTube that gave a users review about it. The title was "Bye Bye Bottled Water" and was produced by MyNewLifeCoach. I called my family, friends, and everyone I know from work and spoke with everyone about this video. I am so inspired that I have a whole house filter and a portable water filter on order. I also found out that for only a one time fee of $10.00 I could easily become a National independent distributor and make a good residual full or part time income for just $10 dollars.

I thought about selling water on the street to make some good cash fast and maybe I will do this. Then I thought about the labor and time involved with this so I decided to give this a go. I thought for only few dollars and wow I have my own way to make residual income for a lifetime. It was a no brainer for me and signed up.

Here is the YouTube video that got me inspired, hooked, and convinced to do this. Note: the video does not mention anything about becoming a distributor. I found out after I called the company 1-800 number. http://www.youtube.com/watch?v=GKUhANhGEsg

 

At 12:36 AM, Blogger Pollo said...
Great Job! I particularly like how you went to look for the first bum after the 'no show'(picture and everything). THAT's going the extra mile.

 

At 12:38 AM, Blogger Pollo said...
p.s. nice longhorn shirt!

 

At 1:44 AM, Anonymous Anonymous said...
BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM BUM

The funniest thing about your expermint is that about 50% of the people posting became so EXTREMELY OFFENDED when you used policitally incorrect terminology for "homeless people" by calling them "BUMS". It's great because most people are more concerned with defending Political Correctness than they are with making an honest living. This is why so many people end up working at places like McDonalds for decades at a time. Anyways...

I stumbled across this blog because I have noticed that where I live, many people make a good living by doing this... Illegaley. As mentioned in some of these posts, You can't legally sell retail cases of water individually, but many companys DO sell wholesale cases that you can sell legally. Next would be things like food, business & vending licenses and the most illegal and rotten of all, giving the mafia their cut (TAXES). To do something like this LEGALLY in the "Land of the Free" (HA! HA! HA! LOL!), You would need several businesses licenses, health permits, written permission from a land owner (you can't sell on public property without a permit), etc. I seriously wouldn't recommend that a person on parol try this experment. Always remeber that the U.S. has more people in prision that any country in the world. They always leave the light on for you here in the "Land of the Free".

Some questions for somebody seriously considering doing this legit would be:

"What would the fine be for doing something like this if I got caught"?

"Would it reasonably be cheaper and more cost effective to just keep doing what your doing and pay the fine if and when you get caught, just as companys like Walmart, Standard Oil, etc. do, or would it be more profitable to get all of the permits, etc.?

I have recently been considering starting up a hotdog cart with my father and believe me, it would probably be easier to get a nuclear power plant approved. Ever wonder why you don't see many hot dog carts on the west coast? It's because of the Health Nazi's. Mobile food vending is enforced with an iron fist by the health dept. and California is the strictist state in the U.S. for mobile food vending. So my main question is...


LEGAL OR ILLEGAL ?

I'm sure that there are a few people out there who have done this sort of thing before who may be able to share the pros and cons of each way. What do you recommend? And tips or info would be welcome.

 

At 2:01 PM, Anonymous Anonymous said...
So... Where can I buy some water? You got any more? How much? How do I get it? Do you need the money first? Do you deliver? Shipping? Man, I'm getting thirsty.

 

At 4:39 PM, Anonymous Moneywinks said...
In high school my friends and I sold Soda along a busy street. We would buy the 6 packs for $.99 and sell them for $.50 each. We did alright but only did it for day. Great job on the water sales!

 

At 8:51 AM, Anonymous Money Stand said...
Brilliant idea, I'm glad I stumbled across your site! Well done.

 

At 10:30 AM, Anonymous Payday Loans said...
This proves so many valid points that people CAN make money in the simplist of ways. You could take this experiement up a level by selling at sport events / concerts or target really hot days. Well done!

 

At 10:09 AM, Anonymous Ash said...
Instead of buying bags of ice, you could just make your own ice at home in ice trays.

 

At 5:47 AM, Anonymous Payday Loans said...
This is seriously good work, its so good to see some one atleast taking care of the homeless and its about the time the world understands that people dont love to be homeless, and they are good to work and do any job if any chance is given.

Thanks

Sarah

 

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