Adam McFarland

Kind enough to put me on his list of people he reads, I’d like to post the list of blogs I regularly read:

His is seriously the only blog I regularly read anymore.

I admire and relate to Adam because I think he’s in a very similar industry (ecommerce) and age bracket as me. I view him with a tint of envy and admiration because of two main things:

  1. He seems to have a really solid team: The company Pure Adapt has four members which each bring their own unique talents to the table. I’m not sure if I’d like that arrangement just yet, because owning a company 100% is sometimes better than 25%. However with a solid team I have no doubt these guys can build something HUGE…..and owning 25% of something HUGE isn’t a bad gig.
  2. Programming and Engineering Background: If I had to do it all over again I would’ve rather had an engineering or computer science background in college like Adam (come to think of it I did…but I was at the bottom of all my computer science classes and got kicked out of the program). Adam’s advanced understanding of programming allowed him to build his own custom ecommerce system which I find incredibly impressive….and do all sorts of unique and highly effective promotions like Detailed Image’s auto-ads and auto-site-specials.

Me reading Adam’s site:


(Forgive the old photo and bad Photoshop job)

Ok, enough brown-nosing….go read Adam’s Blog!