Well I’ve certainly been a lazy bastard lately.

It seems I’ve got the Tim Ferris “4 Hour Work Week” down for my business House Of Rave, because I swear that’s about as much effort I’ve been putting in lately.

I say this in a BAD way.  Just because I only have to work on it for 30 minutes a day, doesn’t mean I SHOULD.  It also means that I can GET AWAY with only 30 minutes per day, but it doesn’t GROW without a little more effort.

While I tend to be productive in other areas throughout the day, I remember seeing a video….I’m not sure who said it, I think Eben Pagan, but it said something to the effect:

What actually “makes you money” in your business is the thing that’s actually interacting with your customers.  This could be web page content they see, or a shopping cart they use, or a video you made…..

… etcetera etcetera ….

I realized I’ve been slacking off in that department, so I dusted off the ‘ole camera and did a little content creation:
http://www.houseofrave.com/led-mood-tea-light-candles.html