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October 2020 Goals

October 1, 2020 by Neville

Here are my October 2020 Goals:

1.) I want to start printing out articles more often. Something about sitting down with a piece of paper and pen just far increases retention than reading online (for me).
Steps: I setup my printer to be always on, connected to WiFi, and in a more convenient place.

2.) I want to increase my speed of making images.

3.) 15KAR

Holiday sales opportunities for the year.

October 1, 2020 by Neville

holiday sales guide

#13: Nomadic Matt on his writing process for a gigantic travel blog

September 30, 2020 by Neville

 

We spoke with Nomadic Matt about:

  • How the pandemic has affected his business.
  • How he manages to separate traveling and working.
  • How we writes.
  • How often he refreshes content.

You can listen here:

 

Here’s a video of it:

There were some interesting bits in there, so we’ve clipped them up on a new YT channel that will just have interview clips:
https://www.youtube.com/channel/UCWSM9I6Zo9v3ZgXdgcAn07A
(Subscribe to it)!

Considering starting a newsletter?

September 30, 2020 by Neville

Interesting 30min listen from @a16z for anyone considering starting a newsletter. This has been my world for roughly 9 years, and it’s been fascinating to watch the re-emergence of private email lists and in-depth “blog-like” content:

https://a16z.com/2020/09/17/substack-writers/

How to show social proof

September 28, 2020 by Neville

Easy way to show social proof for a product: Try linking the product to a more famous name (if true) like this:

[Your Product] + Used by, Mentioned by, Trusted by, Bought by, Official brand of, Got these results for…. + [Big Name]

social proof

 

“Constraints Create Creativity.”

September 27, 2020 by Neville

If you add a constraint to a task, you’ll likely think of a way to finish it by then.

 

 

Freelancing and consulting.

September 26, 2020 by Neville

The best decision I made early on was to get into freelancing and then consulting work.

It forced me to explain my work to non-technical clients, and to learn how to teach.

Still learning to write, but @nevmed‘s book This Book Will Teach You To Write Better was a lifesaver.

-Matthew Weeks
@MWeeksDev

Super common copy mistakes

September 26, 2020 by Neville

  • Too many Calls To Actions.
  • Too many “Buzzwords.”
  • Busy pages, Busy layouts.
  • New writers try to copy major blogs.
  • People write “How To” content without giving ACTIONS to take.
  • Cold emails w/ bad intros.
  • People overthinking their template.

buzz vs no buzz

My favorite image format

September 24, 2020 by Neville

[IMAGE] + [ARROWS] + [LABELS]. You can transmit so much information in one picture like this.

Barbering techniques

September 22, 2020 by Neville

There’s whole parts of Instagram showcasing barbering techniques, and they make AWESOME IMAGES that transmit tons of info in one graphic. It’s like a whole class on barbering in one image, like this:

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