NevBlog

Neville's Digital Surrogate Brain

Neville

Louis CK gets better

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I’m a nerd so I watch YouTube videos and interviews allllll the time when at home.

One of my absolute favorite pieces of entertainment which I learned a hulluvalot from is a short documentary called “Talking Funny” (It’s just Jerry Seinfeld, Ricky Gervais, Louis CK, and Chris Rock talking about being funny for an hour….and it’s FREAKING AMAZING).

There’s a profound moment I will NEVER forget…

It was said by Louis CK, while he was talking about how he makes his act stronger:

Click the image below and it’ll take you to the video starting at the 4min15second mark:


Link: https://youtu.be/OKY6BGcx37k?t=4m15s

He says this brilliant thing:

“One of the things I started doing was taking my closing bit, and opening with it, just to fuck myself.  Because then I have to follow my strongest bit.  So the end of my act gets stronger, because I don’t have a choice.“

–Louis CK

I won’t sit here and micro-examine that phrase, because I’m sure you extract what you need from it on your own.

Just thought I’d share this piece of advice that’s stuck with me since the day I watched it (I’ve since watched it at least 30+ times…no joke)!

Watch it now, or save it for later.  Enjoy!
-Neville

Tell a friend to singup to me: Hey

June 2013 Goals

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My goals for June 2013 are pretty simple.  Only two.  (although might add another if needed).

june-2013-goals

 

I’m re-designing this blog to be a little easier to read, and kinda go back to the old-school layout I used to have back when I was on Blogger.com.

Like this:

Old School NevBlog

I dunno what it was about that layout, but it was just easy-as-hell to read and easy to endlessly scroll through.

Kinda want some elements of that back.

Working with Alf, and already got some of the very basic framework spec’d out:

nevblog-mockup4

Obviously a lot of the elements (like background) will change.  But this just the general framework.  POINT IS, this is moving already, so should be completed soon.

 

 

….

…….

………..

…………….

Next goal is a kopywriting book.

I randomly started writing it, and it went quick because it was based on the KopywritingKourse.

Now I think the video course is by FAR the best way to learn what I have to teach, but the book will be great for people who can’t watch it for whatever reason.  It’ll also expose Kopywriting to a large audience.

It’s ALWAYS harder than it seems to crank out a book (I learned this from my Book In Two Weeks Experiment), but hopefully I can finish this month.

I’m going to TRY to limit the book to 70 or 90 pages so it’s really quick.  Like a copywriting guide.

 

ANYWHOOZLE, those are my goals….Got yours set for June 2013 yet??
-Neville

 

risky kinetic

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Three phases of every human life that’s ever existed:
1.) You’re born.
2.) You do some things.
3.) You fucking die.

So no matter what your problem is…..it pales in comparison with that 3rd stage.

This might help pump you up before you do anything:

YouTube video link: https://www.youtube.com/watch?v=JFaiizcLTp0

Bookmark this video as a small piece of inspiration (I have a folder in my book marks just for inspirational stuff).  Also give it a YouTube “Like” if you don’t mind.

This video was originally part of an email I sent out called “Risky” which got an insanely large response.  Then Bryan from VideoFruit made my soothing voice into kinetic text.  Awesome!

Stay young & dumb my friend (said in my best Dos Equis Man voice).
-Neville

This is my twitter: @NevMed
This is my YouTube: Kopy.tv
Tell a friend about this stuff: Hey

May 2013 Goals

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Well if you’re a lazy-ass like me you’ll NEVER get anything done unless you write it down the night before.

Aannnd on the same thread you’ll never accomplish what you want for the month….unless you write it down BEFORE the month starts.

So here’s my May 2013 goals:

may-2013-goals

 

Got your goals for the month yet?

 

People with goals succeed because they know where they’re going.
–Earl Nightingale

Your “Investment” Account

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As I’m doing this NevBox promotion, I got a small amount of people asking if I could sell more next month so they could buy it (when they got their paychecks).

Since I’ve already sent all the Malaysian-child-labor-slaves home after assembling the boxes, The answer is NO……but there was something more important about this question:

These people didn’t have $97 on-hand to improve the knowledge in their heads!

I’ve NEVEEERRR had this problem since I started making money…..not because I was super rich, but because I immediately created something called:

The Investment Account.

My “investment account” was simply a checking account I had with my bank (BankOfAmerica) where I would put 30% of all the money I made.

Yes, 30% of every shred of money that came my way….would go straight into this account.

Whenever it came time to make a purchase that would better myself in some way, I would use this “Investment Account” to pay for it.  

Since 30% of all my money went here, this account was always stocked with a decent amount of cash.

Any book, any internet course, any domain name, any newspaper/magazine subscription, app….or WHATEVER that would improve my life, would get paid for by this account.

And I wouldn’t nit-pick on how much something cost when paying with this account.

If something could possibly improve my life, I bought it immediately.  What better investment is there??

Things I’ve bought using my investment account:

  • Books, lots of them.
  • Tickets to conferences
  • Tuxedo to help crash parties
  • Internet courses such as KopywritingKourse
  • Newspaper subscriptions
  • Class clothes for classy events
  • A personal stylist
  • A Personal trainer
  • Accountability coach for business
  • Domain names
  • Software like Photoshop and Microsoft Word
  • Computer microphones, video cameras, video equipment
  • My MacBook Air and iMac computers

You can probably tell how all of these things either improve my life, improve my knowledge, or improve my effectiveness as a business person.

AND I REFUSE TO HEM-AND-HAW ABOUT THESE PURCHASES.  

My brain is the most important tool in my shed, and anything to improve it can pay off massively.  So to have funds available for all these things……I have been thankful for the last 10+ years to have had “an investment account” to pay for it all without thinking.

Do YOU have an account like this?
Do YOU have some funds dedicated solely to the improvement of your brain?

Sincerely,
Neville Medhora – A kopywriter with thousands of dollars to “make it rain, on my brain.”

FYI.  There are only 19 NevBox’s left this morning!  If you would like to grab one, I’d suggest you do it in the next few minutes.  The PayPal button will automatically stop working after the last one is sold.

The NevBox is almost dead

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The NevBox is almost dead!!

There’s one-last batch of them we just finished, and many of them are sold already.  Look how pretty they all look :-)

See that picture of the boxes above?? More than a 1/3rd of those are already bought up and ready to ship as I type this, so grab NOW.

These will be sold out by Friday afternoon (4-26-2013) for sure, if not earlier.

This is a physical product that takes money, time, and lots of Malaysian child labor to build…..meaning I’m not making any more.

So I’m not bullshitting when I say THESE WILL BE GONE BY FRIDAY AFTERNOON (OR EARLIER)!!

A big “SOLD OUT” sign will replace the “PayPal Buy Button” on Friday when they are gone.  Since this is a last-call email, I can’t predict how fast they’ll go (they’ve been moving surprisingly fast already)….

So if you want one, please act fast and claim your NevBox right now!

Click the link below to buy:
https://www.copywritingcourse.com/nevbox/

Sincerely,
Neville – A kopywriter in a nearly-sold-out box

P.S.  Every…single….damn….time…. we stop selling a product (either myself or on AppSumo), people alllwayyss say, “Hey I was late to buy, can I still get it please??”

For the NevBox’s, the answer is NO.  Please don’t be one of those people.

So order now, and your NevBox will be shipped out this Friday at 4:00pm CST!!

 

Worth slightly more to most

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Guy gives me snide response to an email.
I personally unsubscribe him.
He asks for forgiveness.

There’s a lesson in this about your worth:
unsubbed

THIS….is a piece of paper:

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THIS….is a piece of paper:

 

THIS….is a book. Which is a bunch of sheets of paper stacked together:

 

Holy shit….is your mind blown yet?!?

Well despite this very dull observation, several books have changed my life.

But have the ACTUAL sheets of paper changed my life?  Not really.

But the knowledge, wisdom, and ideas on those sheets of paper has.

The act of sitting down, holding something, writing all over it with a pen, stopping to take a moment and MENTALLY APPLY the lessons to your own life….THAT’S the life-changing part!

You might get my emails, and read them on your phone while taking a dump, but it’s NOTHING compared to printing them out…..holding them in your hand…..setting time aside to read them….scribbling notes on them etc……

You’d clearly remember the lessons in a much deeper sense, simply because the act of printing out the physical letters involves a lot more steps and interaction.

This is exactly why I created a box of physical stuff that comes to your doorstep and will teach you three important things….and it’s called The NevBox:

(that’s a pic of me holding 5 completed NevBox’s)!

An effective copywriter usually tries to get a maximum of three points across to the reader.  That’s because we tend to forget a list of more than three things (actually just explaining ONE main concept is best).

But the best way to insert these three hand-picked lessons into your brain….. is by sending you a PHYSICAL thing to read, along with some “add-on” items…. in order to permanently burn the lessons into your head.  That is my ONLY job as your teacher (I’m also Indian….so that might actually make me your “Guru”)??

I want you to:

FIRST.) Grab your own NevBox here for $97.

SECOND.) Wait in anticipation for it to come in the mail.  This will make you pay much closer attention.  Rip it open on arrival.  Notice what’s inside (it’s designed to make you curious and impatient).  Then start reading the first letter titled “Day 1”.  That’s all.

The NevBox will take care of teaching you the three important lessons I’ve picked out for you.

And unlike that 4 minute reading session on the toilet, this NevBox will scar these 3 important lessons in your brain forever.

Not only will this be fun and educational for you…..but after you’re done with it, you can keep the letters for future reference, or pass them onto a loved one with a thirst for knowledge.

There are some cheat-sheets and swipe-file materials in there you may want to hang onto (or even frame)!

With all that said, I would like to caution you that I’m only making 200 of these.  This is NOT a product I can sell online over-and-over, as there are hard costs involved here (hired labor + shipping materials + printing has already cost me over $4,500).

So once the 200 are gone….they’re actually gone-gone.

And if you order this Wednesday (April 24th) before 3:30pm CST, I’ll be able to ship your NevBox out today (earlier the better please)!

So please grab your NevBox now at this link….
https://copywritingcourse.com/nevbox/

…..and I’ll see you inside the box!
Sincerely,
Neville Medhora – A 168 pound kopywriting guru that somehow fits in a box:

The NevBox

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New project I’m working on, already having some success and selling:

https://copywritingcourse.com/nevbox/

 

 

Apologies for the extraordinarily lazy blog post.  Pretty much 90% of what I write now is delivered through email, so if you haven’t already done it, signup to my list: